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El Roi Co.
Project type
Branding & Identity
This project aims to develop a distinctive brand identity for El Roi Co., deeply rooted in the Christian faith and inspired by the biblical story of El Roi, which is central to the founder Erin's vision. The branding will feature warm, sandy desert colors, symbolizing the spiritual landscape of the story.
Objectives
* Biblical Story Integration: Emphasize the story of El Roi in the brand's visual identity, reflecting Erin's enthusiasm and spiritual connection.
* Faith-Centric Design: Create a brand identity that resonates with Christian values and the essence of the El Roi narrative.
* Desert-Inspired Aesthetics: Incorporate a color palette and design elements reminiscent of the biblical desert setting.